BMW has joined the fleet of one of the UK’s best-known car clubs, Streetcar. The move means that car hire customers can drive away in a brand new BMW from as little as £6.95 per hour.
That is the base hourly rate to hire one of Streetcar’s new BMWs – a 1 Series and 3 Series models.
The cars will be available to rent by the hour, day, week or month, 24 hours a day, seven days a week.
Members can reserve a car online or over the phone, with bookings taking just 60 seconds to reach the car. Unlocked remotely by a smartcard, members can have access to their booking in as little as 30 minutes.
Both BMW models come complete with BMW’s EfficientDynamics technologies ensuring better fuel economy and emissions. A BMW 1 Series is available at £6.95 an hour while a BMW 3 Series can be hired for £8.95.
Streetcar was impressed by BMW’s eco-credentials, after independent research showed that the carmaker had the lowest average CO2 emissions of any premium car manufacturer for the second year in a row and it was this that helped the carmaker win the fleet order.
Stephen Chater, Corporate Sales Manager, said: “We are delighted to have won this important new business opportunity with Streetcar, providing an ideal route for people to drive a BMW first hand for as long, or as short, a period as they need. By offering BMWs with EfficientDynamics technologies Streetcar is also fulfilling its long-term environmental aims while at the same time offering members more miles for their money.”
Car clubs like Streetcar have become a popular alternative to car ownership. Membership for Streetcar has more than doubled in the past 12 months. With more than 1,000 cars located across a seven cities; London, Brighton, Cambridge, Southampton, Guildford, Maidstone and Oxford, the club aims to increase this to 2000 by 2011.
