Mazda is developing an electric version of its hugely popular Mazda2 model with plans to lease examples to selected customers in Japan during spring 2012.
The Japanese car maker expects that the electric version of its Demio supermini model (known as the Mazda2 in many markets) will have a driving range just slightly longer than the Nissan Leaf’s at an estimated 125 miles compare to 90 miles from Nissan’s model.
Mazda intends to lease the electric car model mainly to local government bodies and fleet users as it continues to investigate ways to reduce the emissions of its current range of cars. Currently advancing its Building Block Strategy, which prioritises the improvement of base technologies by developing more efficient engines and transmissions, Mazda is now expanding on this philosophy, progressively working to introduce electric devices such as regenerative braking and hybrid powertrain systems to all its cars. The initial results of the strategy — products featuring Mazda’s new, eco-friendly Skyactiv technologies — will begin rolling out to markets this year.
In parallel with the Building Block Strategy, Mazda is also continuing its research and development programmes to create EVs designed for customers with short city commutes. Through next year’s new EV lease programme, the manufacturer will enhance its knowledge of EV usage requirements in everyday motoring and the practical demands placed on electric drive technologies.
The internal combustion engine is expected to remain at the heart of the automobile for the near future. Consequently, going forward, Mazda will continue to improve its base technologies that are centred on internal combustion. At the same time, it will advance development of various eco-friendly technologies for the future in order to offer all its customers driving pleasure as well as outstanding environmental and safety performance.
