Just yesterday we told you about Ford’s proposal to release a new Mondeo with an EcoBoost engine (see article) – and now the company has been outlining further plans for an aggressive product acceleration in Europe with a firm emphasis on all things green.
At the Go Further with Ford event in the Netherlands, Ford revealed its intention to capitalise on a bustling large car and SUV sector while also placing a firm emphasis on fuel economy and green technologies such as its EcoBoost engines. It expects that two thirds of its vehicles will be leaders, or among the very best, in terms of fuel economy in their respective segments by 2013.
Among the plans outlined are:
- A new Ford Fiesta: A redesign of the popular Ford Fiesta model will include improved fuel efficiency and a host of new technologies such as Ford SYNC and Active City Stop. The Fiesta will be available with a 1.0litre EcoBoost engine that delivers 20 per cent more power and a 20 per cent reduction in CO2 compared to the previous Fiesta ST – it is expected to offer best-in-class fuel economy.
- Ford B-MAX: Ford has confirmed that the new Ford B-MAX will go on sale next month. It is a small multi activity vehicle that features the 1.0litre EcoBoost engine and will deliver best-in-class fuel economy for both its petrol and diesel versions.
- Ford Mondeo: As revealed yesterday, the new Ford Mondeo will be unique in the large car segment as it will offer a 1.0litre EcoBoost engine and should deliver CO2 emissions below 130g/km. For the first time with the Ford Mondeo, a diesel all-wheel drive version will also be offered; and Ford will offer a hybrid version of the vehicle (pictured).
- SUVs including new Ford EcoSport: With SUV sales expected to increase by 34 per cent in Europe during the next five years, Ford wants to sell more than one million models in the next six years. Its line-up will include the Ford Kuga; the Ford Edge (for the first time in Europe); and the Ford EcoSport, a new global small SUV that will also feature the 1.0litre EcoBoost engine.
Paul is a freelance writer with a background in everything from motoring to finance; and holidays to women's undergarments he just writes about them, honestly! He has now sadly crept into his early 30s and seems to have forgotten everything learned at school Still, he's a green car fanatic and isn't that what counts?
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