The inaugural Attitude Magazine Awards will be electric thanks to sponsorship by the Renault Twizy.
The tiny two-seat quadricycle will sponsor the Culture Award at the magazine’s new award ceremony. This award will seek to acknowledge the an outstanding performer from across the creative industries. The winner could be an author, a a book, an actor, a theatre production or film, a designer, a piece of design, an artist, a piece of art, a museum, or even an exhibition or event.
Renault says the Twizy is a natural fit for Attitude Magazine’s awards as the model is packed with urban style and attitude. Attitude is one of the UK’s leading gay magazines.
Phil York, Renault UK’s Marketing Director, said: “We are extremely pleased to be teaming up with Attitude magazine for the inaugural Attitude Awards and beyond, in what we anticipate will be an enduring and mutually beneficial association. Attitude’s audience is a perfect fit for Renault and, in particular, the Renault Twizy for which this partnership has been created.”
Darren Styles, Publishing Director of Attitude and creator of the Attitude Awards, said: “We could not be more pleased to have Renault on board as a long-term partner – it’s a brand known for creativity and design flair and the incredible Renault Twizy, in particular, exhibits a zest for life that will appeal to our readers. Our association begins with the Culture Award, but we have more to reveal in the coming months.”
To be presented on the evening of Tuesday 16th October 2012 at an exclusive, invitation-only event at the beautiful One Mayfair, the Attitude Awards will benefit the Elton John AIDS Foundation.
All of the winners – Attitude’s very own A-list – will be celebrated in a bumper Awards issue of Attitude, with multiple covers featuring those who are anointed, to be published on Wednesday 17th October.
Renault Twizy, a fully electric model, comes with no road tax, costs only around £1 to fully charge and is priced from £6,690 plus a monthly battery lease cost of £45 including VAT for a 36 month/4,500 miles per year agreement. More information is available at www.renault.co.uk/ze.
Faye has been writing about cars and environmental issues since 2007. A suspected eco-warrior working on the corporate inside, Faye mainly likes the weird, quirky vehicles that show a distinct environmental advantage. Her ideal car has enough room to fit a bale of hay in the boot. When not working, she likes nothing better than to head out on her bicycle and explore the countryside.
Faye Sunderland
October 11, 2012
Filed under: Renault
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